by clipuk | Aug 21, 2020 | Insights
The humble roller banner has been a staple of event halls across the Globe since its invention. A cost-effective solution to promote your brand at exhibitions and live events, the roller banner is the most frequently used display solution within the industry. However,...
by clipuk | Jul 16, 2020 | Insights
Traditionally, exhibition stands have been designed to be a one-off display, making the ‘eco-friendly’ topic taboo in the industry. However, companies are beginning to realise the damaging impact these one-off products have on the environment and are now looking at...
by clipuk | Jul 6, 2020 | Insights
Back in the day, lead generation at an exhibition used to be a simple technique – had your prospect put their business card in the bowl? However, with the demands for justifying every penny of your marketing investment, more and more emphasis has been put into...
by clipuk | Jul 3, 2020 | Insights
What’s the point of exhibiting at big venues without knowing how to communicate your brand? Maybe you can achieve a couple of leads, but ultimately is it worth it if you’re investing a high budget on events and receiving a low revenue from them? Exhibitions aren’t...
by clipuk | Jul 2, 2020 | Insights
Exhibitions certainly aren’t a new thing. Almost everyone in a marketing role will have attended an exhibition, as a visitor or an exhibitor. Yet for an activity that is so well established and something that people have such experience in, it’s amazing how often...
