by clipuk | May 24, 2019 | Expert information
So you’ve booked for your next exhibition and it’s a big investment. Lots of time, money and effort has gone into this, making sure you go to the event with the right message and purpose. On the actual day (or days) though, it’s down to the staff – they need to...
by clipuk | May 21, 2019 | Expert information
At a trade show you have three to seven seconds to grab attention of passers-by. So, if you want to get the best from the exhibition, you need to bear in mind the three second rule… What can you do in three seconds to make people stop and look at your stand? First of...
by clipuk | Feb 27, 2019 | Expert information
Attending an exhibition is a fantastic way to really bolster your marketing mix, providing opportunities to achieve massive brand exposure to large numbers of clearly targeted potential customers. With nearly 40 years of experience providing exhibition experiences...
by clipuk | Nov 22, 2018 | Expert information
What do McDonalds, Burger King, KFC, Pizza Hut and for those old enough to remember it, Wimpy have in common? Answer: the predominant colour of their logo is red. Coincidence? No, it is certainly not. Research shows that the colour red evokes strong emotions,...
